About Zoe

My lifelong fascination with the power of the human mind has profoundly influenced both my career as an executive and my approach to leadership coaching. This passion inspired me to earn a Ph.D. in Human Factors Psychology, a discipline focused on human cognition, perception, and behavior, and their intricate relationships with our environment. This scientific foundation informs my coaching methodology, allowing me to help clients gain a deeper understanding of their challenges, identify the barriers holding them back, and crucially, develop effective strategies to drive meaningful and positive change.

​

The demands placed on executives—encompassing impact, speed, and resilience—are substantial. My 15 years of experience in driving business value across various high-tech environments have equipped me with the skills and insights necessary to assist clients in finding practical, actionable solutions to move toward greater success. By integrating principles of human behavior with real-world business acumen, I empower leaders to increase their impact and cultivate a thriving culture.  

​

EDUCATION

Doctor of Philosophy (Ph.D.) in Human Factors Psychology, Texas Tech University

Master’s degree (M.A.) in Human Factors Psychology, Texas Tech University

Bachelor’s degree (B.A.) in Psychology, University of Calgary

Certified Executive Coach, Center for Executive Coaching

Certified in LINC Personality Profiler, LINC

EXPERIENCE

Vice President of Product, Nintex

Senior Director of Strategy, Nintex

Director of Ecommerce, Onlineshoes.com

Director of Product, Optify

Senior Director of User Experience & Product, WhitePages.com

Senior Research Scientist, University of Washington